1 thought on “Basic steps of jewelry packaging design”
Kristine
I. Investigation and positioning, different consumers are different due to their age, gender, cultural habits, etc., and have different preferences for the color and shape of the packaging. Different jewelry products also have different characteristics. Therefore, what you need to do in the early stage of design is to investigate, and then the brand, products, consumers, etc. are used to obtain information. . The design concept around the positioning. If you want to do well in jewelry packaging, you must conceive clearly. From the overall to the local, the way from the type to processing must be thought in detail. . After the conception, you can choose the packaging material in comprehensive factors. The materials that can be used for packaging include wood, fabrics, paper, and metal materials such as natural performance materials. The synthetic materials include rubber materials, synthetic fibers, and plastic. After analyzing the materialization characteristics of various materials, the most suitable materials are selected. . The design of styling and structure. For this design, it is necessary to take into account the specifications, forms, direction, structure and other factors of packaging. It is the most basic design work. 5. The design of visual effects. Generally, through text, graphics, color and other factors to bring intuitive visual experience to consumers, and convey product information and brand culture. Of course, most of the jewelery packaging design is currently designed for some additional items. On the one hand, it can be more detailed in the product, and on the other hand, it can also attract some consumers' attention. Generally, additional additions include gift cards, promotional cards, quality inspection cards, sealing labels, instructions, and tags. These additional items can complement each other with the packaging of jewelry. Design exquisite additional additives can stimulate consumers' purchases, and can play a positive role in publicity of products and brands.
I. Investigation and positioning, different consumers are different due to their age, gender, cultural habits, etc., and have different preferences for the color and shape of the packaging. Different jewelry products also have different characteristics. Therefore, what you need to do in the early stage of design is to investigate, and then the brand, products, consumers, etc. are used to obtain information.
. The design concept around the positioning. If you want to do well in jewelry packaging, you must conceive clearly. From the overall to the local, the way from the type to processing must be thought in detail.
. After the conception, you can choose the packaging material in comprehensive factors. The materials that can be used for packaging include wood, fabrics, paper, and metal materials such as natural performance materials. The synthetic materials include rubber materials, synthetic fibers, and plastic. After analyzing the materialization characteristics of various materials, the most suitable materials are selected.
. The design of styling and structure. For this design, it is necessary to take into account the specifications, forms, direction, structure and other factors of packaging. It is the most basic design work.
5. The design of visual effects. Generally, through text, graphics, color and other factors to bring intuitive visual experience to consumers, and convey product information and brand culture.
Of course, most of the jewelery packaging design is currently designed for some additional items. On the one hand, it can be more detailed in the product, and on the other hand, it can also attract some consumers' attention. Generally, additional additions include gift cards, promotional cards, quality inspection cards, sealing labels, instructions, and tags. These additional items can complement each other with the packaging of jewelry. Design exquisite additional additives can stimulate consumers' purchases, and can play a positive role in publicity of products and brands.